Shushu/Tong

Shushu/Tong brings a new dimension to the coquette aesthetic. Founded in 2015 by industry innovators Liushu Lei and Yutong Jiang, the Shanghai-based brand aspires to design for its "dream girl” – a woman full of mystery and contradictions, who challenges conventional perceptions of femininity.

Blending classic design codes with a contemporary perspective, Shushu/Tong creates pieces that are both rebellious and unabashedly soft. Subversive fabrics and whimsical details add layers of complexity, balancing each style's innate strength with undeniable charm.

Ruffled cotton top | Shushu/Tong
Available sizes:UK 4UK 6UK 8UK 10UK 12UK 14UK 16
Shushu/Tong
Logo cotton shirt | Shushu/Tong
Available sizes:UK 4UK 6UK 8UK 10UK 12UK 14UK 16
Shushu/Tong
Striped polo sweater | Shushu/Tong
Available sizes:UK 4UK 6UK 8UK 10UK 12UK 14UK 16
Shushu/Tong
Ruffled midi skirt | Shushu/Tong
Shushu/Tong
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Shushu/Tong

Shushu/Tong has created rebellious, unabashedly feminine dresses, skirts, blazers, and more since its founding in 2015. The Shanghai-based brand is known for its coquettish designs featuring ruffles, bows, and subversive fabrics.