Simone Rocha’s designs challenge our preconception of femininity, often toeing the line between pretty and perverse. Sugary hues, ruffles and floral blooms are tempered with revealing cut-outs and sheer panels.
When you learn that her father is John Rocha, her knack for design makes sense. But it’s not just in the genes – after graduating from the legendary Fashion MA course at Central St. Martins, the designer went on to captivate audiences at London Fashion Week. She’s since gone from being London’s one-to-watch to a must-have designer in wardrobes around the globe.