Patou is a brand with a backstory that’s as fascinating as its collections. A world-traveling socialite of the time, Jean Patou founded his eponymous fashion house in 1914. Patou encapsulated what later would be known as the look of the 1920s – when corsets were eschewed in favor of looser silhouettes, shorter hemlines, and a sports-infused outlook.



Throughout the years Patou has opened its doors to some of the biggest names in fashion and is now under the watchful eye of Guillaume Henry. Under his guidance, Patou creates intricate yet durable designs that are made to be lived in.