Prada’s roots date back to 1913, but it was designer Miuccia Prada who transformed the business into the fashion label as we know it as today. Reflecting cutting-edge, coolly contemporary design, the house never strays from defining premium luxury with immaculate attention to detail.
Never one to follow trends, the house of Prada is renowned for setting the tone of the future of fashion, and leads where others can only follow. Whether celebrating feminism or experimenting with feathers, the brand utilizes its archive of timeless designs as a canvas for Miuccia’s iconic vision, a vision that continues to define the landscape of fashion.
Any accessory from Prada comes packed with instant recognition. A structured saffiano leather backpack featuring the brand's metallic logo imbues contemporary cool, while sculptural boots often exemplify the mood for the new season. Sneakers are seen on the runway lending a futuristic touch to feminine designs, while a pair of Prada sunglasses has the power to become a cult-classic the second it appears at Fashion Week.