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MSGM’s pop-art colours and statement silhouettes make the label a collection of hero pieces.

THIS SEASON AT MSGM

Massimo Giorgetti’s love for pop culture is tangible in MSGM’s collection this season. Surfing, indie pop bands, and Ugo Rondinone’s “Seven Magic Mountains” sculptures were all cited as references, resulting in an offering that exuded “joie de vivre” chic: neon floral prints, high-contrast tropical leaf motifs, and ruffle trims enlivened playful styles. We’re also excited about the lace party dresses. One floor-sweeping silhouette is crafted from a point d’esprit fabric that features eye and heart embellishments and a lip-print lining.

THE MSGM STORY

A former DJ, founder of fashion label MSGM Massimo Giorgetti understands that, in music, emotion travels aurally; in fashion – his chosen professional medium – it's conveyed both visually and tactilely. He has thus produced a line best described as a drama that appeals to the sartorial senses – one that's dynamic and sensual. Statement construction, bold colouring, and a play on texture form the vocabulary of MSGM's language, a poetic ode to street style in a Milanese market dominated by heritage.  

62 products

  • Crêpe minidress | MSGM
    MSGM

    Crêpe minidress

    HK$ 4,375
    available sizes
    • IT 40
      XS-S

    Please choose your size:

    • IT 38
      XXS
    • IT 40
      XS-S
    • IT 42
      S-M
    • IT 44
      M-L
    • IT 46
      L-XL
    • IT 48
      XL
  • Crêpe minidress | MSGM
    MSGM

    Crêpe minidress

    HK$ 4,375
    available sizes
    • IT 38
      XXS
    • IT 40
      XS-S
    • IT 42
      S-M
    • IT 44
      M-L
    • IT 46
      L-XL

    Please choose your size:

    • IT 38
      XXS
    • IT 40
      XS-S
    • IT 42
      S-M
    • IT 44
      M-L
    • IT 46
      L-XL
    • IT 48
      XL
  • Cotton hoodie | MSGM
    MSGM

    Cotton hoodie

    HK$ 2,230
    available sizes
    • M
    • L
    • XL

    Please choose your size:

    • XS
    • S
    • M
    • L
    • XL
  • Striped cotton sweater | MSGM
    MSGM

    Striped cotton sweater

    HK$ 4,770
    available sizes
    • XS
    • S
    • M
    • L

    Please choose your size:

    • XS
    • S
    • M
    • L
  • Floral-printed cotton top | MSGM
    MSGM

    Floral-printed cotton top

    HK$ 3,920
    available sizes
    • IT 38
      XXS
    • IT 40
      XS-S
    • IT 42
      S-M
    • IT 44
      M-L
    • IT 46
      L-XL
    • IT 48
      XL

    Please choose your size:

    • IT 38
      XXS
    • IT 40
      XS-S
    • IT 42
      S-M
    • IT 44
      M-L
    • IT 46
      L-XL
    • IT 48
      XL
  • Oversized cotton shirt | MSGM
    MSGM

    Oversized cotton shirt

    HK$ 3,040
    sold out
    sold out

    Please choose your size:

    • IT 38
      XXS
    • IT 40
      XS-S
    • IT 42
      S-M
    • IT 44
      M-L
    • IT 46
      L-XL
    • IT 48
      XL
  • Floral-printed cotton dress | MSGM available sizes
    • IT 38
      XXS
    • IT 40
      XS-S
    • IT 46
      L-XL

    Please choose your size:

    • IT 38
      XXS
    • IT 40
      XS-S
    • IT 42
      S-M
    • IT 44
      M-L
    • IT 46
      L-XL
  • Floral-printed cotton dress | MSGM available sizes
    • IT 38
      XXS
    • IT 40
      XS-S
    • IT 42
      S-M
    • IT 44
      M-L
    • IT 46
      L-XL

    Please choose your size:

    • IT 38
      XXS
    • IT 40
      XS-S
    • IT 42
      S-M
    • IT 44
      M-L
    • IT 46
      L-XL
  • Sleeveless top | MSGM
    MSGM

    Sleeveless top

    HK$ 3,645
    available sizes
    • IT 38
      XXS
    • IT 40
      XS-S
    • IT 42
      S-M
    • IT 44
      M-L
    • IT 46
      L-XL
    • IT 48
      XL

    Please choose your size:

    • IT 38
      XXS
    • IT 40
      XS-S
    • IT 42
      S-M
    • IT 44
      M-L
    • IT 46
      L-XL
    • IT 48
      XL
  • Leaf-printed cotton blouse | MSGM available sizes
    • IT 38
      XXS
    • IT 40
      XS-S
    • IT 42
      S-M
    • IT 44
      M-L
    • IT 48
      XL

    Please choose your size:

    • IT 38
      XXS
    • IT 40
      XS-S
    • IT 42
      S-M
    • IT 44
      M-L
    • IT 46
      L-XL
    • IT 48
      XL
  • Floral-printed cotton blazer | MSGM available sizes
    • IT 40
      XS-S
    • IT 42
      S-M
    • IT 46
      L-XL

    Please choose your size:

    • IT 38
      XXS
    • IT 40
      XS-S
    • IT 42
      S-M
    • IT 44
      M-L
    • IT 46
      L-XL
  • Lace gown | MSGM
    MSGM

    Lace gown

    HK$ 11,260
    available sizes
    • IT 38
      XXS
    • IT 40
      XS-S

    Please choose your size:

    • IT 38
      XXS
    • IT 40
      XS-S
    • IT 42
      S-M
    • IT 44
      M-L
  • Distressed cotton sweater | MSGM
    MSGM

    Distressed cotton sweater

    HK$ 4,555
    available sizes
    • XS
    • S

    Please choose your size:

    • XS
    • S
    • M
    • L
  • Checked tweed blazer | MSGM
    MSGM

    Checked tweed blazer

    HK$ 7,310
    available sizes
    • IT 40
      XS-S

    Please choose your size:

    • IT 38
      XXS
    • IT 40
      XS-S
    • IT 42
      S-M
    • IT 44
      M-L
    • IT 46
      L-XL
    • IT 48
      XL
    • Runway
    Eyelet lace cotton midi dress | MSGM available sizes
    • IT 40
      XS-S
    • IT 42
      S-M
    • IT 44
      M-L

    Please choose your size:

    • IT 38
      XXS
    • IT 40
      XS-S
    • IT 42
      S-M
    • IT 44
      M-L
  • Ruffled cotton shirt | MSGM
    MSGM

    Ruffled cotton shirt

    HK$ 3,920
    available sizes
    • IT 38
      XXS
    • IT 40
      XS-S
    • IT 42
      S-M
    • IT 44
      M-L
    • IT 46
      L-XL
    • IT 48
      XL

    Please choose your size:

    • IT 38
      XXS
    • IT 40
      XS-S
    • IT 42
      S-M
    • IT 44
      M-L
    • IT 46
      L-XL
    • IT 48
      XL
    • Runway
    Double-breasted cotton trench coat | MSGM available sizes
    • IT 42
      S-M
    • IT 44
      M-L

    Please choose your size:

    • IT 38
      XXS
    • IT 40
      XS-S
    • IT 42
      S-M
    • IT 44
      M-L
  • Tweed cotton-blend cardigan | MSGM available sizes
    • IT 46
      L-XL

    Please choose your size:

    • IT 38
      XXS
    • IT 40
      XS-S
    • IT 42
      S-M
    • IT 44
      M-L
    • IT 46
      L-XL
    • NEW ARRIVAL
    • NEWSEASON
    Rose cotton shirt dress | MSGM
    MSGM

    Rose cotton shirt dress

    HK$ 5,650
    available sizes
    • IT 38
      XXS
    • IT 40
      XS-S
    • IT 42
      S-M
    • IT 44
      M-L
    • IT 46
      L-XL

    Please choose your size:

    • IT 36
      XXXS
    • IT 38
      XXS
    • IT 40
      XS-S
    • IT 42
      S-M
    • IT 44
      M-L
    • IT 46
      L-XL
  • Cotton-blend tweed miniskirt | MSGM available sizes
    • IT 38
      XXS
    • IT 40
      XS-S
    • IT 44
      M-L

    Please choose your size:

    • IT 38
      XXS
    • IT 40
      XS-S
    • IT 42
      S-M
    • IT 44
      M-L
    • IT 46
      L-XL
  • Crêpe trousers | MSGM
    MSGM

    Crêpe trousers

    HK$ 2,510
    available sizes
    • IT 38
      XXS
    • IT 40
      XS-S
    • IT 44
      M-L

    Please choose your size:

    • IT 38
      XXS
    • IT 40
      XS-S
    • IT 42
      S-M
    • IT 44
      M-L
    • IT 46
      L-XL
    • IT 48
      XL
  • Floral-printed silk dress | MSGM
    MSGM

    Floral-printed silk dress

    HK$ 6,410
    available sizes
    • IT 38
      XXS

    Please choose your size:

    • IT 38
      XXS
    • IT 40
      XS-S
    • IT 42
      S-M
    • IT 44
      M-L
    • IT 46
      L-XL
  • Printed halterneck top | MSGM
    MSGM

    Printed halterneck top

    HK$ 4,770
    available sizes
    • IT 38
      XXS
    • IT 40
      XS-S
    • IT 42
      S-M
    • IT 44
      M-L

    Please choose your size:

    • IT 38
      XXS
    • IT 40
      XS-S
    • IT 42
      S-M
    • IT 44
      M-L
    • IT 46
      L-XL
  • Floral-printed cotton minidress | MSGM available sizes
    • IT 38
      XXS
    • IT 40
      XS-S
    • IT 42
      S-M
    • IT 44
      M-L

    Please choose your size:

    • IT 38
      XXS
    • IT 40
      XS-S
    • IT 42
      S-M
    • IT 44
      M-L
  • Cotton-blend tweed dress | MSGM
    MSGM

    Cotton-blend tweed dress

    HK$ 5,505
    available sizes
    • IT 40
      XS-S
    • IT 44
      M-L

    Please choose your size:

    • IT 38
      XXS
    • IT 40
      XS-S
    • IT 42
      S-M
    • IT 44
      M-L
    • IT 46
      L-XL
    • Runway
    Cotton eyelet lace minidress | MSGM available sizes
    • IT 38
      XXS
    • IT 40
      XS-S
    • IT 42
      S-M
    • IT 44
      M-L
    • IT 46
      L-XL

    Please choose your size:

    • IT 38
      XXS
    • IT 40
      XS-S
    • IT 42
      S-M
    • IT 44
      M-L
    • IT 46
      L-XL
  • Printed cotton midi skirt | MSGM
    MSGM

    Printed cotton midi skirt

    HK$ 5,335
    available sizes
    • IT 38
      XXS
    • IT 40
      XS-S
    • IT 42
      S-M
    • IT 44
      M-L

    Please choose your size:

    • IT 38
      XXS
    • IT 40
      XS-S
    • IT 42
      S-M
    • IT 44
      M-L
    • IT 46
      L-XL
    • NEW ARRIVAL
    • NEWSEASON
    Fringed paint-splatter skirt | MSGM available sizes
    • IT 40
      XS-S
    • IT 42
      S-M
    • IT 44
      M-L
    • IT 46
      L-XL

    Please choose your size:

    • IT 36
      XXXS
    • IT 38
      XXS
    • IT 40
      XS-S
    • IT 42
      S-M
    • IT 44
      M-L
    • IT 46
      L-XL
  • Striped blouse | MSGM
    MSGM

    Striped blouse

    HK$ 3,645
    available sizes
    • IT 40
      XS-S
    • IT 42
      S-M
    • IT 44
      M-L
    • IT 46
      L-XL

    Please choose your size:

    • IT 38
      XXS
    • IT 40
      XS-S
    • IT 42
      S-M
    • IT 44
      M-L
    • IT 46
      L-XL
    • IT 48
      XL
  • Crêpe shorts | MSGM
    MSGM

    Crêpe shorts

    HK$ 2,115
    available sizes
    • IT 38
      XXS
    • IT 40
      XS-S
    • IT 42
      S-M
    • IT 44
      M-L
    • IT 46
      L-XL

    Please choose your size:

    • IT 38
      XXS
    • IT 40
      XS-S
    • IT 42
      S-M
    • IT 44
      M-L
    • IT 46
      L-XL
  • Floral-printed cotton trousers | MSGM available sizes
    • IT 38
      XXS
    • IT 40
      XS-S
    • IT 42
      S-M
    • IT 46
      L-XL

    Please choose your size:

    • IT 38
      XXS
    • IT 40
      XS-S
    • IT 42
      S-M
    • IT 44
      M-L
    • IT 46
      L-XL
  • Tulle gown | MSGM
    MSGM

    Tulle gown

    HK$ 11,260
    available sizes
    • IT 40
      XS-S

    Please choose your size:

    • IT 40
      XS-S
    • IT 42
      S-M
    • IT 44
      M-L
    • IT 46
      L-XL
    • NEW ARRIVAL
    Cotton T-shirt | MSGM
    MSGM

    Cotton T-shirt

    HK$ 2,325
    available sizes
    • S
    • M
    • L

    Please choose your size:

    • XS
    • S
    • M
    • L
  • Cotton-blend jacket | MSGM
    MSGM

    Cotton-blend jacket

    HK$ 7,310
    available sizes
    • IT 40
      XS-S
    • IT 42
      S-M
    • IT 44
      M-L
    • IT 46
      L-XL

    Please choose your size:

    • IT 38
      XXS
    • IT 40
      XS-S
    • IT 42
      S-M
    • IT 44
      M-L
    • IT 46
      L-XL
  • One-shoulder eyelet lace cotton top | MSGM available sizes
    • IT 40
      XS-S
    • IT 42
      S-M
    • IT 46
      L-XL

    Please choose your size:

    • IT 38
      XXS
    • IT 40
      XS-S
    • IT 42
      S-M
    • IT 44
      M-L
    • IT 46
      L-XL
  • Sleeveless halter dress | MSGM
    MSGM

    Sleeveless halter dress

    HK$ 7,195
    available sizes
    • IT 38
      XXS
    • IT 42
      S-M
    • IT 44
      M-L

    Please choose your size:

    • IT 38
      XXS
    • IT 40
      XS-S
    • IT 42
      S-M
    • IT 44
      M-L
    • IT 46
      L-XL
  • Off-the-shoulder cotton dress | MSGM available sizes
    • IT 38
      XXS
    • IT 40
      XS-S
    • IT 42
      S-M
    • IT 44
      M-L
    • IT 46
      L-XL

    Please choose your size:

    • IT 38
      XXS
    • IT 40
      XS-S
    • IT 42
      S-M
    • IT 44
      M-L
    • IT 46
      L-XL
  • Cropped trousers | MSGM
    MSGM

    Cropped trousers

    HK$ 2,510
    available sizes
    • IT 40
      XS-S

    Please choose your size:

    • IT 38
      XXS
    • IT 40
      XS-S
    • IT 42
      S-M
    • IT 44
      M-L
    • IT 46
      L-XL
    • IT 48
      XL
    • NEW ARRIVAL
    Sequinned oversized shirt | MSGM
    MSGM

    Sequinned oversized shirt

    HK$ 5,060
    available sizes
    • IT 38
      XXS
    • IT 40
      XS-S
    • IT 42
      S-M
    • IT 44
      M-L

    Please choose your size:

    • IT 36
      XXXS
    • IT 38
      XXS
    • IT 40
      XS-S
    • IT 42
      S-M
    • IT 44
      M-L
    • IT 46
      L-XL
  • Ruffled crêpe gown | MSGM
    MSGM

    Ruffled crêpe gown

    HK$ 12,390
    available sizes
    • IT 44
      M-L

    Please choose your size:

    • IT 40
      XS-S
    • IT 42
      S-M
    • IT 44
      M-L
    • IT 46
      L-XL
  • Crêpe minidress | MSGM
    MSGM

    Crêpe minidress

    HK$ 4,205
    available sizes
    • IT 40
      XS-S
    • IT 44
      M-L
    • IT 46
      L-XL
    • IT 48
      XL

    Please choose your size:

    • IT 38
      XXS
    • IT 40
      XS-S
    • IT 42
      S-M
    • IT 44
      M-L
    • IT 46
      L-XL
    • IT 48
      XL
  • Printed tulle dress | MSGM
    MSGM

    Printed tulle dress

    HK$ 13,520
    available sizes
    • IT 38
      XXS
    • IT 44
      M-L

    Please choose your size:

    • IT 38
      XXS
    • IT 40
      XS-S
    • IT 42
      S-M
    • IT 44
      M-L
  • Distressed cotton sweater | MSGM
    MSGM

    Distressed cotton sweater

    HK$ 5,320
    sold out
    sold out

    Please choose your size:

    • XS
    • S
    • M
    • L
  • Embroidered cotton shirt | MSGM
    MSGM

    Embroidered cotton shirt

    HK$ 4,205
    available sizes
    • IT 40
      XS-S
    • IT 42
      S-M
    • IT 44
      M-L
    • IT 46
      L-XL
    • IT 48
      XL

    Please choose your size:

    • IT 38
      XXS
    • IT 40
      XS-S
    • IT 42
      S-M
    • IT 44
      M-L
    • IT 46
      L-XL
    • IT 48
      XL
  • Floral-printed silk midi dress | MSGM available sizes
    • IT 38
      XXS
    • IT 40
      XS-S
    • IT 42
      S-M

    Please choose your size:

    • IT 38
      XXS
    • IT 40
      XS-S
    • IT 42
      S-M
    • IT 44
      M-L
  • Cotton dress | MSGM
    MSGM

    Cotton dress

    HK$ 4,205
    available sizes
    • IT 40
      XS-S
    • IT 42
      S-M
    • IT 44
      M-L
    • IT 46
      L-XL
    • IT 48
      XL

    Please choose your size:

    • IT 38
      XXS
    • IT 40
      XS-S
    • IT 42
      S-M
    • IT 44
      M-L
    • IT 46
      L-XL
    • IT 48
      XL
  • Asymmetric cotton shirt dress | MSGM available sizes
    • IT 38
      XXS
    • IT 40
      XS-S
    • IT 42
      S-M
    • IT 46
      L-XL

    Please choose your size:

    • IT 38
      XXS
    • IT 40
      XS-S
    • IT 42
      S-M
    • IT 44
      M-L
    • IT 46
      L-XL
  • Printed halter dress | MSGM
    MSGM

    Printed halter dress

    HK$ 8,185
    available sizes
    • IT 38
      XXS
    • IT 40
      XS-S
    • IT 42
      S-M
    • IT 44
      M-L
    • IT 46
      L-XL

    Please choose your size:

    • IT 38
      XXS
    • IT 40
      XS-S
    • IT 42
      S-M
    • IT 44
      M-L
    • IT 46
      L-XL
    • NEW ARRIVAL
    • NEWSEASON
    Rose cotton crop top | MSGM
    MSGM

    Rose cotton crop top

    HK$ 3,355
    available sizes
    • IT 38
      XXS
    • IT 40
      XS-S
    • IT 42
      S-M
    • IT 44
      M-L
    • IT 46
      L-XL

    Please choose your size:

    • IT 36
      XXXS
    • IT 38
      XXS
    • IT 40
      XS-S
    • IT 42
      S-M
    • IT 44
      M-L
    • IT 46
      L-XL
  • Crêpe minidress | MSGM
    MSGM

    Crêpe minidress

    HK$ 3,075
    available sizes
    • IT 38
      XXS
    • IT 40
      XS-S
    • IT 42
      S-M
    • IT 44
      M-L
    • IT 46
      L-XL
    • IT 48
      XL

    Please choose your size:

    • IT 38
      XXS
    • IT 40
      XS-S
    • IT 42
      S-M
    • IT 44
      M-L
    • IT 46
      L-XL
    • IT 48
      XL
  • Checked tweed trousers | MSGM
    MSGM

    Checked tweed trousers

    HK$ 4,655
    available sizes
    • IT 38
      XXS
    • IT 42
      S-M
    • IT 44
      M-L
    • IT 46
      L-XL
    • IT 48
      XL

    Please choose your size:

    • IT 38
      XXS
    • IT 40
      XS-S
    • IT 42
      S-M
    • IT 44
      M-L
    • IT 46
      L-XL
    • IT 48
      XL
  • Floral-printed silk dress | MSGM
    MSGM

    Floral-printed silk dress

    HK$ 9,675
    available sizes
    • IT 38
      XXS
    • IT 40
      XS-S
    • IT 42
      S-M

    Please choose your size:

    • IT 38
      XXS
    • IT 40
      XS-S
    • IT 42
      S-M
    • IT 44
      M-L
    • IT 46
      L-XL
  • Floral-printed maxi dress | MSGM
    MSGM

    Floral-printed maxi dress

    HK$ 8,045
    available sizes
    • IT 38
      XXS
    • IT 40
      XS-S

    Please choose your size:

    • IT 38
      XXS
    • IT 40
      XS-S
    • IT 42
      S-M
    • IT 44
      M-L
    • IT 46
      L-XL
  • Cotton midi dress | MSGM
    MSGM

    Cotton midi dress

    HK$ 2,500
    available sizes
    • S
    • M

    Please choose your size:

    • XS
    • S
    • M
    • L
  • Cotton hoodie | MSGM
    MSGM

    Cotton hoodie

    HK$ 2,230
    available sizes
    • M

    Please choose your size:

    • XS
    • S
    • M
    • L
    • XL
  • Floral-printed cotton skirt | MSGM available sizes
    • IT 38
      XXS
    • IT 40
      XS-S
    • IT 42
      S-M
    • IT 44
      M-L
    • IT 46
      L-XL

    Please choose your size:

    • IT 38
      XXS
    • IT 40
      XS-S
    • IT 42
      S-M
    • IT 44
      M-L
    • IT 46
      L-XL
  • Ruffled striped dress | MSGM
    MSGM

    Ruffled striped dress

    HK$ 6,465
    available sizes
    • IT 38
      XXS
    • IT 40
      XS-S
    • IT 42
      S-M
    • IT 44
      M-L
    • IT 46
      L-XL
    • IT 48
      XL

    Please choose your size:

    • IT 38
      XXS
    • IT 40
      XS-S
    • IT 42
      S-M
    • IT 44
      M-L
    • IT 46
      L-XL
    • IT 48
      XL
  • Sequinned skirt | MSGM
    MSGM

    Sequinned skirt

    HK$ 6,205
    available sizes
    • IT 38
      XXS
    • IT 40
      XS-S
    • IT 42
      S-M
    • IT 44
      M-L
    • IT 46
      L-XL

    Please choose your size:

    • IT 38
      XXS
    • IT 40
      XS-S
    • IT 42
      S-M
    • IT 44
      M-L
    • IT 46
      L-XL
  • Printed dress | MSGM
    MSGM

    Printed dress

    HK$ 6,180
    available sizes
    • IT 40
      XS-S
    • IT 42
      S-M
    • IT 44
      M-L

    Please choose your size:

    • IT 38
      XXS
    • IT 40
      XS-S
    • IT 42
      S-M
    • IT 44
      M-L
    • IT 46
      L-XL
    • IT 48
      XL
    • NEW ARRIVAL
    • NEWSEASON
    Striped cotton shirt | MSGM
    MSGM

    Striped cotton shirt

    HK$ 3,385
    available sizes
    • IT 38
      XXS
    • IT 40
      XS-S
    • IT 42
      S-M
    • IT 44
      M-L
    • IT 46
      L-XL

    Please choose your size:

    • IT 36
      XXXS
    • IT 38
      XXS
    • IT 40
      XS-S
    • IT 42
      S-M
    • IT 44
      M-L
    • IT 46
      L-XL

62 products