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J Brand is all about chic denim staples that fit perfectly. The California-based label focuses on versatility, meaning its pieces are solid foundations for a multitude of looks. A go-to destination for the fashion-conscious denim lover, the brand has gained a cult following thanks to its coveted washes and impeccable American craftsmanship.

With a vision of creating denim with an incredibly flattering finish, Jeff Rudes launched J Brand in 2004. The label quickly accrued global success and Rudes has since launched a ready-to-wear collection and even collaborated with iconic industry names such as Proenza Schouler and Christopher Kane.

- NEW ARRIVAL
- NEWSEASON
J Brand

Love Story flare jeans

HK$ 2,740
available sizes
- 25
- 26
- 27
- 28
- 29
- 30
- 31
Please choose your size:
- 24
- 25
- 26
- 27
- 28
- 29
- 30
- 31
- 32
- NEW ARRIVAL
- NEWSEASON
J Brand

811 skinny jeans

HK$ 2,440
available sizes
- 24
- 25
- 26
- 27
- 28
- 29
- 30
- 31
- 32
Please choose your size:
- 24
- 25
- 26
- 27
- 28
- 29
- 30
- 31
- 32
- NEW ARRIVAL
- NEWSEASON
J Brand

Ruby high-rise cropped jeans

HK$ 2,740
available sizes
- 24
- 25
- 26
- 27
- 28
- 29
- 30
- 31
- 32
Please choose your size:
- 24
- 25
- 26
- 27
- 28
- 29
- 30
- 31
- 32
- NEWSEASON
J Brand

Sadey mid-rise cropped jeans

HK$ 2,440
available sizes
- 24
- 25
- 26
- 27
- 28
- 29
- 30
- 31
- 32
Please choose your size:
- 24
- 25
- 26
- 27
- 28
- 29
- 30
- 31
- 32
- NEW ARRIVAL
- NEWSEASON
J Brand

Alana cropped skinny jeans

HK$ 2,740
available sizes
- 24
- 25
- 26
- 27
- 28
- 29
- 30
- 31
- 32
Please choose your size:
- 24
- 25
- 26
- 27
- 28
- 29
- 30
- 31
- 32
- NEW ARRIVAL
- NEWSEASON
J Brand

Selena mid-rise cropped jeans

HK$ 2,440
available sizes
- 24
- 25
- 26
- 27
- 28
- 29
- 30
- 31
- 32
Please choose your size:
- 24
- 25
- 26
- 27
- 28
- 29
- 30
- 31
- 32
- NEWSEASON
J Brand

811 mid-rise skinny jeans

HK$ 2,440
available sizes
- 24
- 25
- 26
- 27
- 28
- 29
- 30
- 31
- 32
Please choose your size:
- 24
- 25
- 26
- 27
- 28
- 29
- 30
- 31
- 32
- NEW ARRIVAL
- NEWSEASON
J Brand

Ruby frayed cuff skinny jeans

HK$ 2,740
available sizes
- 24
- 25
- 26
- 27
- 28
- 29
- 30
- 31
- 32
Please choose your size:
- 24
- 25
- 26
- 27
- 28
- 29
- 30
- 31
- 32
- NEW ARRIVAL
- NEWSEASON
J Brand

Sadey skinny ankle jeans

HK$ 2,440
available sizes
- 24
- 25
- 26
- 27
- 28
- 29
- 30
- 31
- 32
Please choose your size:
- 24
- 25
- 26
- 27
- 28
- 29
- 30
- 31
- 32
- NEW ARRIVAL
- NEWSEASON
J Brand

Cotton crewneck T-shirt

HK$ 840
available sizes
- XS
- S
- M
- L
Please choose your size:
- XS
- S
- M
- L
- NEW ARRIVAL
- NEWSEASON
J Brand

811 cotton T-shirt

HK$ 840
available sizes
- XS
- S
- M
- L
Please choose your size:
- XS
- S
- M
- L
- NEW ARRIVAL
- NEWSEASON
J Brand

Heather high-rise jeans

HK$ 2,740
available sizes
- 24
- 25
- 26
- 27
- 28
- 29
- 30
- 31
- 32
Please choose your size:
- 24
- 25
- 26
- 27
- 28
- 29
- 30
- 31
- 32
- NEW ARRIVAL
- NEWSEASON
J Brand

Johnny cotton T-shirt

HK$ 990
available sizes
- XS
- S
- M
- L
Please choose your size:
- XS
- S
- M
- L
- NEWSEASON
J Brand

Alana high-rise cropped jeans

HK$ 2,440
available sizes
- 24
- 25
- 26
- 27
- 28
- 29
- 30
- 31
- 32
Please choose your size:
- 24
- 25
- 26
- 27
- 28
- 29
- 30
- 31
- 32
- NEWSEASON
J Brand

Joan high-rise jeans

HK$ 3,050
available sizes
- 24
- 25
- 26
- 27
- 28
- 29
- 30
- 31
- 32
Please choose your size:
- 24
- 25
- 26
- 27
- 28
- 29
- 30
- 31
- 32
- NEWSEASON
J Brand

Selena cropped jeans

HK$ 2,740
available sizes
- 24
- 25
- 26
- 27
- 28
- 29
- 30
- 31
- 32
Please choose your size:
- 24
- 25
- 26
- 27
- 28
- 29
- 30
- 31
- 32
- NEW ARRIVAL
- NEWSEASON
J Brand

Leather skinny pants

HK$ 10,900
available sizes
- 26
- 27
- 28
- 29
- 30
- 32
Please choose your size:
- 24
- 25
- 26
- 27
- 28
- 29
- 30
- 31
- 32
- NEWSEASON
J Brand

Ruby high-rise cropped jeans

HK$ 2,440
available sizes
- 24
- 25
- 26
- 27
- 28
- 29
- 30
- 31
- 32
Please choose your size:
- 24
- 25
- 26
- 27
- 28
- 29
- 30
- 31
- 32
- NEWSEASON
J Brand

Alana high-waisted cropped jeans

HK$ 1,990
available sizes
- 26
- 28
- 29
- 32
Please choose your size:
- 24
- 25
- 26
- 27
- 28
- 29
- 30
- 31
- 32
J Brand

Betty bootcut jeans

HK$ 2,000

HK$ 1,400

30% off
available sizes
- 24
- 28
Please choose your size:
- 24
- 25
- 26
- 27
- 28
- 29
- 30
- 31
- 32
- 33
J Brand

Sadey low-rise cropped jeans

HK$ 2,790

HK$ 1,670

40% off
available sizes
- 24
- 25
- 26
- 27
- 28
- 29
- 30
- 31
- 32
Please choose your size:
- 24
- 25
- 26
- 27
- 28
- 29
- 30
- 31
- 32
J Brand

Mid-rise skinny jeans

HK$ 1,875

HK$ 1,310

30% off
available sizes
- 24
- 25
- 26
- 27
- 28
- 29
- 30
- 31
Please choose your size:
- 24
- 25
- 26
- 27
- 28
- 29
- 30
- 31
- 32
J Brand

Selena mid-rise cropped jeans

HK$ 2,440

HK$ 1,700

30% off
available sizes
- 25
- 26
- 27
- 28
- 29
- 30
- 31
Please choose your size:
- 24
- 25
- 26
- 27
- 28
- 29
- 30
- 31
- 32
J Brand

Maria velvet flare trousers

HK$ 2,440

HK$ 1,700

30% off
available sizes
- 24
- 25
- 26
- 27
- 28
- 29
- 30
- 31
Please choose your size:
- 24
- 25
- 26
- 27
- 28
- 29
- 30
- 31
- 32
J Brand

Johnny mid-rise boyfriend jeans

HK$ 2,500

HK$ 1,500

40% off
available sizes
- 24
- 25
- 26
- 27
- 28
- 29
- 30
Please choose your size:
- 24
- 25
- 26
- 27
- 28
- 29
- 30
- 31
- 32
J Brand

Selena mid-rise cropped jeans

HK$ 2,440

HK$ 1,700

30% off
available sizes
- 24
- 25
- 26
- 27
- 28
- 29
- 30
- 31
Please choose your size:
- 24
- 25
- 26
- 27
- 28
- 29
- 30
- 31
- 32
J Brand

Aubrie high-rise cropped jeans

HK$ 2,715

HK$ 1,350

50% off
available sizes
- 24
- 25
- 26
- 27
- 28
- 29
- 30
- 31
Please choose your size:
- 24
- 25
- 26
- 27
- 28
- 29
- 30
- 31
- 32
J Brand

Ruby high-waisted cropped jeans

HK$ 2,230

HK$ 1,330

40% off
available sizes
- 26
- 27
- 28
- 29
- 30
- 31
- 32
Please choose your size:
- 24
- 25
- 26
- 27
- 28
- 29
- 30
- 31
- 32
J Brand

Joan high-waisted denim shorts

HK$ 2,165

HK$ 1,510

30% off
available sizes
- 24
- 25
- 26
- 27
- 28
- 29
- 30
- 32
Please choose your size:
- 24
- 25
- 26
- 27
- 28
- 29
- 30
- 31
- 32
J Brand

Capri mid-rise cropped jeans

HK$ 2,165

HK$ 1,510

30% off
available sizes
- 26
- 27
- 28
- 29
- 30
- 31
- 32
Please choose your size:
- 24
- 25
- 26
- 27
- 28
- 29
- 30
- 31
- 32
J Brand

Joan cropped wide-leg jeans

HK$ 2,500

HK$ 1,750

30% off
available sizes
- 24
- 25
- 26
- 27
- 28
- 29
- 30
Please choose your size:
- 24
- 25
- 26
- 27
- 28
- 29
- 30
- 31
- 32
J Brand

Joan high-waisted cropped jeans

HK$ 2,230

HK$ 1,560

30% off
available sizes
- 24
- 25
- 26
- 27
- 28
- 29
Please choose your size:
- 24
- 25
- 26
- 27
- 28
- 29
- 30
- 31
- 32
J Brand

Sadey cropped jeans

HK$ 2,030

HK$ 1,420

30% off
available sizes
- 24
- 25
- 26
- 27
- 28
- 29
- 30
Please choose your size:
- 24
- 25
- 26
- 27
- 28
- 29
- 30
- 31
- 32
J Brand

Patti leather miniskirt

HK$ 6,910

HK$ 4,140

40% off
available sizes
- S
- M
- L
Please choose your size:
- S
- M
- L
J Brand

Clara mid-rise cigarette trousers

HK$ 2,230

HK$ 1,560

30% off
available sizes
- 24
- 25
- 26
- 27
- 28
- 29
- 30
- 31
Please choose your size:
- 24
- 25
- 26
- 27
- 28
- 29
- 30
- 31
- 32
J Brand

Selena mid-rise cropped jeans

HK$ 2,165

HK$ 1,510

30% off
available sizes
- 25
- 26
- 27
- 28
- 29
- 30
- 31
Please choose your size:
- 24
- 25
- 26
- 27
- 28
- 29
- 30
- 31
- 32
J Brand

Selena cropped jeans

HK$ 2,300

HK$ 1,610

30% off
available sizes
- 24
- 25
- 26
- 27
- 28
- 29
- 30
Please choose your size:
- 24
- 25
- 26
- 27
- 28
- 29
- 30
- 31
- 32
J Brand

Alana skinny jeans

HK$ 2,100

HK$ 1,470

30% off
available sizes
- 26
- 27
- 28
- 29
- 30
- 31
- 32
Please choose your size:
- 24
- 25
- 26
- 27
- 28
- 29
- 30
- 31
- 32
J Brand

Capri cropped skinny jeans

HK$ 2,230

HK$ 1,560

30% off
available sizes
- 26
- 27
- 28
- 29
- 30
- 31
- 32
Please choose your size:
- 24
- 25
- 26
- 27
- 28
- 29
- 30
- 31
- 32
J Brand

Maria high-rise skinny jeans

HK$ 2,300

HK$ 1,610

30% off
available sizes
- 25
- 26
- 27
- 28
- 29
- 30
Please choose your size:
- 24
- 25
- 26
- 27
- 28
- 29
- 30
- 31
- 32
J Brand

Joan cropped jeans

HK$ 2,080

HK$ 1,450

30% off
available sizes
- 24
- 26
- 27
- 28
- 29
- 31
Please choose your size:
- 24
- 25
- 26
- 27
- 28
- 29
- 30
- 31
- 32
J Brand

Joan cropped wide-leg jeans

HK$ 2,500

HK$ 1,750

30% off
available sizes
- 24
- 25
- 26
- 27
- 29
- 30
Please choose your size:
- 24
- 25
- 26
- 27
- 28
- 29
- 30
- 31
- 32
J Brand

Selena cropped jeans

HK$ 2,290

HK$ 1,370

40% off
available sizes
- 26
- 27
- 28
- 29
- 30
Please choose your size:
- 24
- 25
- 26
- 27
- 28
- 29
- 30
- 31
- 32
J Brand

Crop Flare mid-rise jeans

HK$ 2,500

HK$ 1,750

30% off
available sizes
- 24
- 26
- 27
- 28
- 29
- 30
Please choose your size:
- 24
- 25
- 26
- 27
- 28
- 29
- 30
- 31
- 32
J Brand

Selena mid-rise cropped jeans

HK$ 2,230

HK$ 1,560

30% off
available sizes
- 25
- 26
- 27
- 28
- 29
- 30
Please choose your size:
- 24
- 25
- 26
- 27
- 28
- 29
- 30
- 31
- 32
J Brand

Ruby cropped skinny jeans

HK$ 2,090

HK$ 1,460

30% off
available sizes
- 25
- 26
- 27
- 28
- 29
- 30
Please choose your size:
- 24
- 25
- 26
- 27
- 28
- 29
- 30
- 31
- 32
J Brand

Distressed denim shorts

HK$ 1,735

HK$ 1,210

30% off
available sizes
- 25
- 27
- 28
- 29
- 31
Please choose your size:
- 24
- 25
- 26
- 27
- 28
- 29
- 30
- 31
- 32
J Brand

Maria high-waisted skinny jeans

HK$ 2,230

HK$ 1,560

30% off
available sizes
- 24
- 25
- 26
- 27
- 29
- 30
Please choose your size:
- 24
- 25
- 26
- 27
- 28
- 29
- 30
- 31
- 32
J Brand

Selena Bootcut cropped skinny jeans

HK$ 2,230

HK$ 1,560

30% off
available sizes
- 24
- 25
- 26
- 27
- 28
- 29
- 30
Please choose your size:
- 24
- 25
- 26
- 27
- 28
- 29
- 30
- 31
- 32
J Brand

Clara mid-rise jeans

HK$ 2,230

HK$ 1,560

30% off
available sizes
- 24
- 25
- 26
- 27
- 28
- 29
- 30
- 31
- 32
Please choose your size:
- 24
- 25
- 26
- 27
- 28
- 29
- 30
- 31
- 32
J Brand

Denim shorts

HK$ 2,440

HK$ 1,700

30% off
available sizes
- 24
- 25
- 26
- 27
- 28
Please choose your size:
- 24
- 25
- 26
- 27
- 28
- 29
- 30
- 31
- 32
J Brand

Zion mid-rise cropped bootcut jeans

HK$ 2,090

HK$ 1,460

30% off
available sizes
- 25
- 28
- 29
- 30
- 32
Please choose your size:
- 24
- 25
- 26
- 27
- 28
- 29
- 30
- 31
- 32
J Brand

Johnny denim shorts

HK$ 2,090

HK$ 1,460

30% off
available sizes
- 26
- 27
- 28
- 30
Please choose your size:
- 24
- 25
- 26
- 27
- 28
- 29
- 30
- 31
- 32
J Brand

811 mid-rise skinny jeans

HK$ 2,290

HK$ 1,600

30% off
available sizes
- 24
- 25
- 26
- 27
- 28
- 29
- 30
- 31
- 32
Please choose your size:
- 24
- 25
- 26
- 27
- 28
- 29
- 30
- 31
- 32
J Brand

811 mid-rise skinny jeans

HK$ 2,230

HK$ 1,560

30% off
available sizes
- 24
- 25
- 26
- 29
- 30
- 31
- 32
Please choose your size:
- 24
- 25
- 26
- 27
- 28
- 29
- 30
- 31
- 32
J Brand

Mid-rise skinny jeans

HK$ 1,900

HK$ 1,330

30% off
available sizes
- 24
- 25
- 26
- 27
- 28
- 29
- 30
- 31
Please choose your size:
- 24
- 25
- 26
- 27
- 28
- 29
- 30
- 31
- 32
J Brand

Maria skinny jeans

HK$ 2,230

HK$ 1,560

30% off
available sizes
- 26
- 27
- 28
- 29
Please choose your size:
- 24
- 25
- 26
- 27
- 28
- 29
- 30
- 31
- 32
J Brand

Selena Mid-Rise Crop Boot trousers

HK$ 10,050

HK$ 7,030

30% off
available sizes
- 26
- 27
- 28
Please choose your size:
- 25
- 26
- 27
- 28
- 29
- 30
- 31
J Brand

Love Story flared jeans

HK$ 2,230

HK$ 1,560

30% off
available sizes
- 24
- 27
- 28
- 30
- 31
- 32
Please choose your size:
- 24
- 25
- 26
- 27
- 28
- 29
- 30
- 31
- 32
J Brand

Super Skinny leather leggings

HK$ 8,960

HK$ 6,270

30% off
available sizes
- 25
- 30
- 31
Please choose your size:
- 24
- 25
- 26
- 27
- 28
- 29
- 30
- 31
- 32

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