Puma

Sportswear megabrand Puma hits the mark of sporty-chic. Inject your wardrobe with sports-luxe vibes as the label’s street-smart designs effortlessly fuse fashion and function. Sleek and sporty with contemporary updates, the cult sneaker silhouettes are the key to statement-making athleisure looks.

In recent years, Puma has strengthened its image as a fashion-forward brand, establishing covetable collaborations and appointing Rihanna as creative director of the womenswear line. Today, Puma is part of the powerful Kering group, which manages some of the top brands in the world, including Gucci and Saint Laurent.

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Puma

Update your footwear edit with Puma’s covetable designs: from cult sneakers to contemporary slippers and new-season sandals. Keep things classic in black and white, or opt for a colour-pop in red this season.

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