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Area founders Beckett Fogg and Piotrek Pansczczyk were raised in the pop culture of the early 2000s. The pair named their label after the iconic Manhattan nightclub, making it their mission to dress women so that they would never have to wait in line.

It didn’t take Area long to amass a long list of celebrity clients, and media attention is part of the brand DNA. Deeper than this, however, is the founders’ commitment to inclusiveness: everyone is invited to the party. At Area, you can expect denim, tweed and lashings of crystals – all the ingredients needed for a night out.

30 products

    • NEW ARRIVAL
    • New designer
    Checked wool-blend high-rise shorts | Area available sizes
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    • US 12
    • NEW ARRIVAL
    • New designer
    Crystal-embellished crop top | Area available sizes
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    • XS
    • S
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    • XL
    • NEW ARRIVAL
    • New designer
    Sequined minidress | Area
    Area

    Sequined minidress

    $ 928
    available sizes
    • US 10
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    Please choose your size:

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    • New designer
    Crystal-embellished satin minidress | Area available sizes
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    • NEW ARRIVAL
    • New designer
    Embellished cropped denim jacket | Area available sizes
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    Please choose your size:

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    • New designer
    Crystal-embellished minidress | Area available sizes
    • US 0
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    Please choose your size:

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    • New designer
    Embellished wool-blend bra | Area available sizes
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    • NEW ARRIVAL
    • New designer
    Halterneck embellished minidress | Area available sizes
    • XS
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    • XS
    • S
    • M
    • L
    • XL
    • New designer
    Crystal-embellished bra | Area available sizes
    • XS/S
    • M/L

    Please choose your size:

    • XS/S
    • M/L
    • New designer
    Houndsooth wool-blend miniskirt | Area available sizes
    • US 4
    • US 6
    • US 8
    • US 10

    Please choose your size:

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    • New designer
    Logo crystal-embellished choker | Area product available
    • New designer
    Embellished cotton-blend minidress | Area available sizes
    • US 0

    Please choose your size:

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    • US 2
    • US 4
    • US 6
    • US 8
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    • US 12
    • New designer
    Embellished ruched minidress | Area available sizes
    • US 4
    • US 10

    Please choose your size:

    • US 0
    • US 2
    • US 4
    • US 6
    • US 8
    • US 10
    • US 12
    • New designer
    Crystal-embellished bodysuit | Area available sizes
    • XS
    • XL

    Please choose your size:

    • XS
    • S
    • M
    • L
    • XL
    • New designer
    Embellished ear cuff | Area product available
    • New designer
    Feather-trimmed embellished ear cuff | Area product available
    • New designer
    Embellished hoop earrings | Area product available
    • New designer
    Embellished denim miniskirt | Area
    Area

    Embellished denim miniskirt

    $ 741
    sold out
    sold out

    Please choose your size:

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    • US 12
    • New designer
    Embellished cutout high-rise straight jeans | Area sold out

    Please choose your size:

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    • US 12
    • New designer
    Feather-trimmed Houndsooth wool and cotton-blend minidress | Area sold out

    Please choose your size:

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    • US 2
    • US 4
    • US 6
    • US 8
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    • US 12
    • New designer
    Crystal-embellished cropped blazer | Area
    Area

    Crystal-embellished cropped blazer

    $ 1,208
    sold out
    sold out

    Please choose your size:

    • US 0
    • US 2
    • US 4
    • US 6
    • US 8
    • US 10
    • US 12
    • New designer
    Embellished cutout high-rise wide-leg jeans | Area sold out

    Please choose your size:

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    • US 2
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    • US 12
    • New designer
    Houndstooth wool-blend blazer | Area
    Area

    Houndstooth wool-blend blazer

    $ 1,726
    sold out
    sold out

    Please choose your size:

    • US 0
    • US 2
    • US 4
    • US 6
    • US 8
    • US 10
    • New designer
    Embellished blazer minidress | Area
    Area

    Embellished blazer minidress

    $ 1,488
    sold out
    sold out

    Please choose your size:

    • US 0
    • US 2
    • US 4
    • US 6
    • US 8
    • US 10
    • US 12
    • New designer
    Medium crystal-embellished choker | Area
    Area

    Medium crystal-embellished choker

    $ 315
    sold out
    sold out
    • New designer
    Checked wool-blend blazer | Area
    Area

    Checked wool-blend blazer

    $ 1,446
    sold out
    sold out

    Please choose your size:

    • US 0
    • US 2
    • US 4
    • US 6
    • US 8
    • US 10
    • US 12
    • New designer
    Feather-trimmed high-rise denim shorts | Area sold out

    Please choose your size:

    • US 0
    • US 2
    • US 4
    • US 6
    • US 8
    • US 10
    • US 12
    • New designer
    Crystal-embellished miniskirt | Area
    Area

    Crystal-embellished miniskirt

    $ 741
    sold out
    sold out

    Please choose your size:

    • US 0
    • US 2
    • US 4
    • US 6
    • US 8
    • US 10
    • US 12
    • New designer
    Houndstooth wool-blend crop top | Area
    Area

    Houndstooth wool-blend crop top

    $ 741
    sold out
    sold out

    Please choose your size:

    • US 0
    • US 2
    • US 4
    • US 6
    • US 8
    • US 10
    • US 12
    • NEW ARRIVAL
    • New designer
    Crystal-embellished minidress | Area
    Area

    Crystal-embellished minidress

    $ 2,793
    sold out
    sold out

    Please choose your size:

    • XS/S
    • M/L

30 products