The hottest ticket at London Fashion Week, Burberry is one of the most iconic fashion houses in the world. Now under the creative direction of Daniel Lee, it proves itself as an innovative player in the fashion realm, combining its heritage with modernity.

Gabardine, trench coats, camel check: these ubiquitous concepts in style began with British heritage label Burberry, established in 1856. Since then, the brand has offered fresh takes on its signature styles—making it one of the most recognizable companies on the planet.