RtA, or Road to Awe, is a label with Los Angeles at its very core – all pieces are manufactured and designed with California cool built in. Founded by Eli Azran and David Rimokh in 2013, the brand symbolizes a journey towards perfection and greatness.
The leather biker jacket is a style hero for the label and its collections are peppered with rock-n-roll energy and tough edge. With close links to pop culture, RtA regularly teams up with the best talent in music, art and design to create special collections that speak to its fashion-directional following.
Denim skinny jeans or casual-cool sweaters are just some of RtA's design strengths. The LA-based label has made a name for itself by creating tough-girl pieces like biker jackets and leather skirts.
