Louisa Ballou’s designs are instilled with a future-facing edge. The label creates resort and swimwear that looks just as at home on the dancefloor as it does on the beach - simply depending on how it’s styled.



After completing her studies at Central Saint Martins, Louisa Ballou founded her namesake label in 2019. A young brand, it has made short work of establishing itself thanks to its energizing prints, daring cutouts and high-profile clientele. From the Half Moon swimsuit to the Helios minidress, Louisa Ballou’s instantly iconic designs dare you to make a statement.