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MSGM’s pop-art colours and statement silhouettes make the label a collection of hero pieces.

THIS SEASON AT MSGM

Massimo Giorgetti’s love for pop culture is tangible in MSGM’s collection this season. Surfing, indie pop bands, and Ugo Rondinone’s “Seven Magic Mountains” sculptures were all cited as references, resulting in an offering that exuded “joie de vivre” chic: neon floral prints, high-contrast tropical leaf motifs, and ruffle trims enlivened playful styles. We’re also excited about the lace party dresses. One floor-sweeping silhouette is crafted from a point d’esprit fabric that features eye and heart embellishments and a lip-print lining.

THE MSGM STORY

A former DJ, founder of fashion label MSGM Massimo Giorgetti understands that, in music, emotion travels aurally; in fashion – his chosen professional medium – it's conveyed both visually and tactilely. He has thus produced a line best described as a drama that appeals to the sartorial senses – one that's dynamic and sensual. Statement construction, bold colouring, and a play on texture form the vocabulary of MSGM's language, a poetic ode to street style in a Milanese market dominated by heritage.  

26 products

  • Crêpe minidress | MSGM
    MSGM

    Crêpe minidress

    € 645
    available sizes
    • IT 38
      CN S
    • IT 40
      CN M
    • IT 42
      CN L
    • IT 44
      CN XL
    • IT 46
      CN 2XL

    Please choose your size:

    • IT 38
      CN S
    • IT 40
      CN M
    • IT 42
      CN L
    • IT 44
      CN XL
    • IT 46
      CN 2XL
    • IT 48
      CN 3XL
  • Crêpe minidress | MSGM
    MSGM

    Crêpe minidress

    € 645
    available sizes
    • IT 38
      CN S
    • IT 40
      CN M
    • IT 42
      CN L
    • IT 44
      CN XL
    • IT 46
      CN 2XL
    • IT 48
      CN 3XL

    Please choose your size:

    • IT 38
      CN S
    • IT 40
      CN M
    • IT 42
      CN L
    • IT 44
      CN XL
    • IT 46
      CN 2XL
    • IT 48
      CN 3XL
  • Cotton hoodie | MSGM
    MSGM

    Cotton hoodie

    € 325
    available sizes
    • XS
      CN S
    • S
      CN M
    • M
      CN L
    • L
      CN XL
    • XL
      CN 2XL

    Please choose your size:

    • XS
      CN S
    • S
      CN M
    • M
      CN L
    • L
      CN XL
    • XL
      CN 2XL
  • Striped cotton sweater | MSGM
    MSGM

    Striped cotton sweater

    € 700
    available sizes
    • XS
      CN S
    • S
      CN M
    • M
      CN L
    • L
      CN XL

    Please choose your size:

    • XS
      CN S
    • S
      CN M
    • M
      CN L
    • L
      CN XL
  • Floral-printed cotton top | MSGM available sizes
    • IT 38
      CN S
    • IT 40
      CN M
    • IT 42
      CN L
    • IT 44
      CN XL
    • IT 46
      CN 2XL
    • IT 48
      CN 3XL

    Please choose your size:

    • IT 38
      CN S
    • IT 40
      CN M
    • IT 42
      CN L
    • IT 44
      CN XL
    • IT 46
      CN 2XL
    • IT 48
      CN 3XL
  • Oversized cotton shirt | MSGM
    MSGM

    Oversized cotton shirt

    € 419
    available sizes
    • IT 38
      CN S
    • IT 40
      CN M
    • IT 42
      CN L
    • IT 44
      CN XL
    • IT 46
      CN 2XL
    • IT 48
      CN 3XL

    Please choose your size:

    • IT 38
      CN S
    • IT 40
      CN M
    • IT 42
      CN L
    • IT 44
      CN XL
    • IT 46
      CN 2XL
    • IT 48
      CN 3XL
  • Floral-printed cotton dress | MSGM available sizes
    • IT 38
      CN S
    • IT 40
      CN M
    • IT 42
      CN L
    • IT 46
      CN 2XL

    Please choose your size:

    • IT 38
      CN S
    • IT 40
      CN M
    • IT 42
      CN L
    • IT 44
      CN XL
    • IT 46
      CN 2XL
  • Floral-printed cotton dress | MSGM available sizes
    • IT 38
      CN S
    • IT 40
      CN M
    • IT 42
      CN L
    • IT 44
      CN XL
    • IT 46
      CN 2XL

    Please choose your size:

    • IT 38
      CN S
    • IT 40
      CN M
    • IT 42
      CN L
    • IT 44
      CN XL
    • IT 46
      CN 2XL
  • Sleeveless top | MSGM
    MSGM

    Sleeveless top

    € 535
    available sizes
    • IT 38
      CN S
    • IT 40
      CN M
    • IT 42
      CN L
    • IT 44
      CN XL
    • IT 46
      CN 2XL
    • IT 48
      CN 3XL

    Please choose your size:

    • IT 38
      CN S
    • IT 40
      CN M
    • IT 42
      CN L
    • IT 44
      CN XL
    • IT 46
      CN 2XL
    • IT 48
      CN 3XL
    • NEW ARRIVAL
    Checked tweed blazer | MSGM
    MSGM

    Checked tweed blazer

    € 1,075
    available sizes
    • IT 38
      CN S
    • IT 40
      CN M
    • IT 42
      CN L
    • IT 44
      CN XL

    Please choose your size:

    • IT 38
      CN S
    • IT 40
      CN M
    • IT 42
      CN L
    • IT 44
      CN XL
    • IT 46
      CN 2XL
    • IT 48
      CN 3XL
    • NEW ARRIVAL
    Ruffled striped dress | MSGM
    MSGM

    Ruffled striped dress

    € 950
    available sizes
    • IT 38
      CN S
    • IT 40
      CN M
    • IT 42
      CN L
    • IT 44
      CN XL
    • IT 46
      CN 2XL
    • IT 48
      CN 3XL

    Please choose your size:

    • IT 38
      CN S
    • IT 40
      CN M
    • IT 42
      CN L
    • IT 44
      CN XL
    • IT 46
      CN 2XL
    • IT 48
      CN 3XL
  • Printed halterneck top | MSGM
    MSGM

    Printed halterneck top

    € 700
    available sizes
    • IT 38
      CN S
    • IT 40
      CN M
    • IT 42
      CN L
    • IT 44
      CN XL
    • IT 46
      CN 2XL

    Please choose your size:

    • IT 38
      CN S
    • IT 40
      CN M
    • IT 42
      CN L
    • IT 44
      CN XL
    • IT 46
      CN 2XL
    • NEW ARRIVAL
    Ruffled cotton shirt | MSGM
    MSGM

    Ruffled cotton shirt

    € 575
    available sizes
    • IT 38
      CN S
    • IT 40
      CN M
    • IT 42
      CN L
    • IT 44
      CN XL
    • IT 46
      CN 2XL
    • IT 48
      CN 3XL

    Please choose your size:

    • IT 38
      CN S
    • IT 40
      CN M
    • IT 42
      CN L
    • IT 44
      CN XL
    • IT 46
      CN 2XL
    • IT 48
      CN 3XL
    • NEW ARRIVAL
    Tulle gown | MSGM
    MSGM

    Tulle gown

    € 1,655
    available sizes
    • IT 40
      CN M
    • IT 42
      CN L
    • IT 44
      CN XL
    • IT 46
      CN 2XL

    Please choose your size:

    • IT 40
      CN M
    • IT 42
      CN L
    • IT 44
      CN XL
    • IT 46
      CN 2XL
    • NEW ARRIVAL
    Cotton-blend tweed dress | MSGM available sizes
    • IT 38
      CN S
    • IT 40
      CN M
    • IT 42
      CN L
    • IT 44
      CN XL
    • IT 46
      CN 2XL

    Please choose your size:

    • IT 38
      CN S
    • IT 40
      CN M
    • IT 42
      CN L
    • IT 44
      CN XL
    • IT 46
      CN 2XL
  • Printed cotton T-shirt | MSGM
    MSGM

    Printed cotton T-shirt

    € 120
    available sizes
    • S
      CN M
    • M
      CN L
    • L
      CN XL
    • XL
      CN 2XL

    Please choose your size:

    • XS
      CN S
    • S
      CN M
    • M
      CN L
    • L
      CN XL
    • XL
      CN 2XL
    • NEW ARRIVAL
    Cotton-blend jacket | MSGM
    MSGM

    Cotton-blend jacket

    € 1,075
    available sizes
    • IT 38
      CN S
    • IT 40
      CN M
    • IT 42
      CN L
    • IT 44
      CN XL
    • IT 46
      CN 2XL

    Please choose your size:

    • IT 38
      CN S
    • IT 40
      CN M
    • IT 42
      CN L
    • IT 44
      CN XL
    • IT 46
      CN 2XL
  • Embroidered cotton shirt | MSGM available sizes
    • IT 38
      CN S
    • IT 40
      CN M
    • IT 42
      CN L
    • IT 44
      CN XL
    • IT 46
      CN 2XL
    • IT 48
      CN 3XL

    Please choose your size:

    • IT 38
      CN S
    • IT 40
      CN M
    • IT 42
      CN L
    • IT 44
      CN XL
    • IT 46
      CN 2XL
    • IT 48
      CN 3XL
    • NEW ARRIVAL
    Sleeveless halter dress | MSGM
    MSGM

    Sleeveless halter dress

    € 1,055
    available sizes
    • IT 38
      CN S
    • IT 40
      CN M
    • IT 42
      CN L
    • IT 44
      CN XL
    • IT 46
      CN 2XL

    Please choose your size:

    • IT 38
      CN S
    • IT 40
      CN M
    • IT 42
      CN L
    • IT 44
      CN XL
    • IT 46
      CN 2XL
  • Floral-printed maxi dress | MSGM
    MSGM

    Floral-printed maxi dress

    € 1,180
    available sizes
    • IT 38
      CN S
    • IT 42
      CN L
    • IT 44
      CN XL

    Please choose your size:

    • IT 38
      CN S
    • IT 40
      CN M
    • IT 42
      CN L
    • IT 44
      CN XL
    • IT 46
      CN 2XL
    • NEW ARRIVAL
    Cotton dress | MSGM
    MSGM

    Cotton dress

    € 620
    available sizes
    • IT 38
      CN S
    • IT 40
      CN M
    • IT 42
      CN L
    • IT 44
      CN XL
    • IT 46
      CN 2XL
    • IT 48
      CN 3XL

    Please choose your size:

    • IT 38
      CN S
    • IT 40
      CN M
    • IT 42
      CN L
    • IT 44
      CN XL
    • IT 46
      CN 2XL
    • IT 48
      CN 3XL
    • NEW ARRIVAL
    Lace gown | MSGM
    MSGM

    Lace gown

    € 1,655
    available sizes
    • IT 38
      CN S
    • IT 40
      CN M
    • IT 42
      CN L

    Please choose your size:

    • IT 38
      CN S
    • IT 40
      CN M
    • IT 42
      CN L
    • IT 44
      CN XL
  • Cotton hoodie | MSGM
    MSGM

    Cotton hoodie

    € 325
    available sizes
    • XS
      CN S
    • S
      CN M
    • M
      CN L
    • L
      CN XL
    • XL
      CN 2XL

    Please choose your size:

    • XS
      CN S
    • S
      CN M
    • M
      CN L
    • L
      CN XL
    • XL
      CN 2XL
  • Printed tulle dress | MSGM
    MSGM

    Printed tulle dress

    € 1,985
    available sizes
    • IT 44
      CN XL

    Please choose your size:

    • IT 38
      CN S
    • IT 40
      CN M
    • IT 42
      CN L
    • IT 44
      CN XL
  • Tulle dress | MSGM
    MSGM

    Tulle dress

    € 1,055
    available sizes
    • IT 40
      CN M

    Please choose your size:

    • IT 38
      CN S
    • IT 40
      CN M
    • IT 42
      CN L
    • IT 44
      CN XL
    • IT 46
      CN 2XL
  • Crystal-embellished dress | MSGM
    MSGM

    Crystal-embellished dress

    € 1,945
    available sizes
    • IT 38
      CN S

    Please choose your size:

    • IT 38
      CN S
    • IT 40
      CN M
    • IT 42
      CN L
    • IT 44
      CN XL

26 products