In recent years the fashion scene has exploded with nostalgic styles from the 90's. From chunky sneakers to tartan clothing, and high-waisted denim, we’ve become obsessed with reinventing the old and making it cool again. Nothing could be more reminiscent than re-adopting Champion clothing for women, which dominated the decade.
THE ORIGINAL SWEATSHIRTS
Champion, an athletic clothing company, originating from Rochester, New York and has been around for almost a century. Founded by two brothers, the brand quickly established itself as the go-to clothing apparel for college athletes, even going as far as outfitting the 1992 Olympic basketball team. Their recognizable “C” logo was worn by everyone in the 90's from rappers, to skaters, to athletes, and young kids in suburbia. The label, unfortunately, lost its mainstream presence at the turn of the millennium. But an increased acceptance of leisurewear in the luxury fashion industry, as well as collaborations with streetwear giants like Vetements, has paved the way for the brand's revival. Thanks to a new-found influence and a rejuvenated fan base, this modest sportswear brand has achieved new cult status and has managed one of the greatest comebacks in fashion history.
DRESS LIKE A CHAMP IN CHAMPION
Champion women’s hoodies have been spotted on some of your favorite influencers and provide a fresh take on off-duty style. With high-quality reverse weaving technique and a sporty silhouette, their comfortable yet on-trend hoodies are a cozy lover’s dream. Once sweater weather hits, you’ll be happy to have one their millennial pink sweatshirts as a layering tool. They can easily be worn under a puffer jacket to stay warm during colder months, or can be tied around your waist at any time for some added sartorial flare. Similarly, you can opt to go full retro in a tie-dye cotton T-shirt and baggy jeans for a playful way to run your next errands.
Whether you are looking for an elevated way to dress casually, or just want to take part in logo-mania, mytheresa.com offers the finest selection of Champion clothing for women and our Customer Care professionals are always happy to assist you with your purchase.