Since it was established in 1968, Etro has successfully kept the fashion world captivated with its free-spirited attitude and eclectic prints.
Etro prints are instantly recognisable, with charming paisley swirls at the core of the brand’s identity. Designer Veronica Etro keeps the Etro family tradition alive, referencing the substantial archives and mixing established styles with modern, fresh ideals.
Digging into the depths of its bohemian soul and melding it with Victoriana influences, Etro SS16 is rich with individual pieces that deserve to be treasured for a lifetime. Veronica Etro chose to leave some of her pieces unfinished this season – allowing them to showcase a raw edge and avoid over-sweetening the collection. Kaleidoscopic prints, sensual silk separates and pieces infused with free-spirited hippy frivolity showcase Etro’s timeless appeal.