London-based Erdem is a beautiful world of the delicate mixed with the bold.
Erdem’s fall/winter collection drew inspiration from old-school Hollywood glamour with the likes of Vivien Leigh, Gertrude Lawrence, and Lauren Bacall pinned to the designer’s mood board. Ideas were influenced and energized by “1920s shifts, ’30s bias-cut gowns, ’40s tailoring,” states Erdem whose collection is an enchanting patchwork of history’s must-haves. Stunning, draping evening gowns, as expected, do not disappoint, while ruffled skirts carry us down an effortlessly elegant path.
Established in 2005, Erdem Moralioglu’s eponymous ready-to-wear label ERDEM has come to be synonymous with versatile yet powerful femininity. The designer trained at the prestigious Royal College of Art in London, where he remained to launch the brand following his graduation.
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