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Your wardrobe isn’t complete without a little Miu Miu magic. Miuccia Prada’s second fashion line, this is the ultimate brand for your inner girly girl.

THIS SEASON AT MIU MIU

Playfully retro in all the right ways, Spring/Summer 2017 at Miu Miu will bring out your feminine side. Details such as shirring and smocking add texture, while beautiful floral prints accentuate the poolside vibe of the cheeky silhouettes. Take note from the runway and style your ‘50s pinup-style swimsuit with a sweater shrugged effortlessly around your arms. For an unforgettable statement, top off your ensemble with the floral-appliquéd swimming cap or the sky-high platform wedge ballerinas.

THE MIU MIU STORY

Taking its name from designer Miuccia Prada’s childhood nickname, Miu Miu was launched in the early nineties. And the truly incomparable label has been producing pieces that epitomise its signature girlish aesthetic ever since. While the look is markedly different from Prada, it bears similarity in its essence. Season on season, the Miu Miu collection is a tongue-in-cheek take on femininity, stocked with statement looks aplenty and must-have cult favourites. It’s all about attitude – an attitude that subverts traditionally feminine ideals and laces them with punch-packing personality and a superbly contemporary understanding of zeitgeist. Oh Miuccia, how we love you.

510 products