Proenza Schouler is renowned for its urban aesthetic, which draws inspiration from contemporary art and youth culture to offer impeccably crafted clothing and accessories.
While still at Parsons The New School for Design, Jack McCollough and Lazaro Hernandez collaborated on their graduating collection, calling it Proenza Schouler, which is the combination of their mothers’ maiden names. Setting the tone for the success to come, the entire collection was bought by Barneys New York. The duo has since established its brand as one of New York Fashion Week’s headline acts, and is responsible for some of the most sought after handbags fashion has possibly ever known.
There's something irresistible about the wondrously womanly curves of Proenza Schouler's latest collection. The peplum details and floaty frills, contrasted by cut-outs and sleeker separates, make for a fervently feminine look – but one which is far from dated, in fact inspiringly fresh in its celebration of the modern woman. We're obsessed with the easy-to-wear elegance each piece promises.