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a.p.c.a.p.c.

Jean Touitou is the mastermind behind the French brand A.P.C. which is known for its clean aesthetic and fitted styles. In the true French spirit of understated chic, give your look a seaside vibe with a striped marinière, topped with a hip fedora

A.P.C. (which stands for Atelier de Production et de Création) is famous for its denim in all forms: jeans, vests, jackets, and more.

With A.P.C. celebrating its 25th anniversary this year, Jean Touitou’s designs have a slight retro feel to them with a heart-print ruffled dress, boyfriend straight-leg jeans and leo-print separates in summer brights.