Fendi's Bag Bugs might just take over the world. And we say this in all seriousness. Bag charms, (often a fur keychain) a relatively new concept of decoration, have sparked a mania of fur accessories, from fur collars to fur scarves, even fur shoes. Where did this all start? Much mania was attached to the Bag Bug made with a resemblance to Karl Lagerfeld, a gift which turned into a runway accessory, which then turned into a waiting list longer than a line for cronuts. If you've perused Fendi's Instagram account, you would have noticed that these monster-like creatures have turned into life sized characters, #fendirumi, a fun way to introduce the next limited-edition charm that has, no doubt, induced fits of fur keyring hysteria.
A fur keyring is not the only thing making us go fur-mad. Kendall Jenner arrived at the Fendi Roma party with a red dress and a pale blue fur stole that caused a tremor of frantic online shopping and desperate google searching. None of us are immune to the effects. So let’s work on combatting the fever, fighting fire with fire. Starting off practical, a fur collar is an old-fashioned way to spruce up a coat and now that it has landed itself at the height of fashion again, it’s a wonderful addition to any wardrobe. Mr & Mrs Italy do a black fur hood trim that doubles as a black fur collar. Not only is it a luxe touch to their famous parkas, but it can be a cuddly addition to any coat or jacket you own. A black fur scarf lifts your outfit into something serene, a formal touch often needed for cold-weather events.
Serious fun with Fendi
Fashion has undoubtedly been going through a fun phase. Anya Hindmarch makes bag stickers spelling 'Hell yes'. Charlotte Olympia creates puppy dog-printed purses. Stilettos have a high likelihood of being adorned with feathers, crystals, pompoms and fur. And why shouldn't fashion have a little fun? It’s the most visible form of expression we have day-to-day and we'd love to be associated with a bit of good humour.
It's not all hilarity, we can be very serious too. A mink scarf is something our mother and our mother’s mother would have advised us to wear for dinner dates and anything that needs to indicate being 'grown up'. A rabbit fur scarf can act like a turtleneck, wrapped neatly around the neck worn with a sailor-style sweater and a wide-leg pair of pants. Voila, serious fun.
It's entirely up to you which direction you want to go in with this. A vampy fox fur scarf by Marni and a peep of exposed thigh from behind a very long pair of boots? Or, a colourful bag creature added to any bag that pleases you, by Fendi or Sophie Hulme? We imagine you will have a lot of different characters to suit the accessory. Serious or not so serious at all, fashion can act as a grown-up version of dress-ups, helping the Beyoncés of the world become the Sasha Fierces. Not always just dress-ups, accessories can act as a form of expression that defines us, with something as little as a keyring with a face. Like we said, Fendi's Bag Bugs might just take over the world.